Online Business Brochure
Content Management Systems
As with anything, your website can be as simple or as complex as you need it to be. Partnering with CME Inc. will give you the ability to create a fluid brand image across all levels of communication from print collateral to e-commerce and beyond; enabling you to focus on what you do best.
Blogs (short for Web Logs) is a type of online journal or editorial. You can log on daily, weekly or whenever, and write about the activities going on in your business, or comment on events in the community. This form of self-publishing is a great way to communicate on an intimate level with clients. More importantly, it allows you the ability to control the information and experience you want visitors to have with your brand.
If you have information to share or sell, this is the site for you. This type of site is perfect for community event sites as a hub for visitors to acquire all information about an event, such as location, times, cost etc. You might be selling something, for example hot tubs. You may want to include video or articles (blogs) about how to winterize your hot tub. You could also include e-commerce to sell your hot tubs and accessories. The possibilities of merging several different types of sites are endless.
Another type of informational site is an online brochure or catalog. With this site, you can showcase photos and descriptions of your products or services. Unlike an e-commerce site, many businesses provide products that are not sellable over the internet, such as a salon, manufacturer, or dentist.
Now more than ever, anyone can sell over the Internet with less overhead than a traditional brick and mortar store. With the growth of the national and world market on the web, if you aren’t selling online, you are missing a lot of sales!
An e-commerce site is a fairly inexpensive and flexible way to sell your products. However, it does require some savvy know-how to navigate current laws and best practices. Having a partner Like CME Inc. with vast knowledge of e-commerce structure will make your online venture stress free.
Mechanics of an e-commerce site
1. Product or Service Introduction
2. Product or Service Descriptions
3. Check out Protocol
To learn More about the mechanics of an e-commerce site click here.
The widespread use of mobile devices has made standard websites difficult to view or take long download times due to small screens and wireless connections.
Responsive web design (RWD) is a design approach that provides an optimal viewing experience across a wide range of devices. We can craft your site using RWD to adapt the layout to the viewing environment (from mobile phones to desktop computer monitors).
A content management system (Web CMS) is a bundled or stand-alone application to create, deploy, manage and store content on Web pages. In other words, it’s a self-managed system to update your site. Web CMS’s usually allow client control over HTML-based content, files, and documents.
Once we create your initial site, you can log in and write a new blog, upload a video or photo with links to your social media by yourself. Of course some clients would like for us to continue to maintain and post for them, and we are happy to do that too.
A very important part of your branding maintenance is to keep your online presence fresh. Much like a car, your website needs regular maintenance. Perhaps you just need an oil change, or some light bodywork. Other times you may need to fix your alignment or even scrap it and buy a new car.
You might refresh monthly or yearly, or even let a few years go by before you need updating. With technology and trends changing so rapidly, you will need to stay on top of those changes. CME Inc. knows how to navigate those changes so you can focus on your business.